Social isolation is a huge issue. It is crippling large parts of our society, with nearly one third of the population being affected by it at some point in their lives.
The CG 100 campaign was Carr Gomms fundraiser to help tackle the issue.
Carr Gomm approached The Club design agency with the idea to raise £50,000 by finding 100 people, or teams, to raise £500 each in the most creative, exciting and fun ways possible.
We helped Carr Gomm create campaign logo and campaign fundraising platform whereby signing up to the CG 100, you will be part of a fundraising community tackling social isolation and helping to build a more resilient Scotland.
The campaign was a huge success having reached our target of £50,000. The web platform was pivotal in helping to organise and communicate with everyone involved. Every penny raised has been used to fund vital community projects and activities which tackle loneliness and isolation across Scotland.